ZoomInfo MCP Overview

What is ZoomInfo MCP?

Connect ZoomInfo's B2B intelligence directly to your AI assistant. Ask natural questions and get instant access to 100M+ company profiles, 300M+ professional contacts, and your organization's CRM and conversation history.

What Can You Do?

Find companies and contacts

Discover prospects matching your criteria — by industry, location, company size, job title, seniority, tech stack, funding status, and more.

"Find VP-level marketing leaders at SaaS companies in the Bay Area with 100-500 employees."
"Show me fast-growing fintech companies in New York that raised Series B in the last 18 months."
"Who are the senior engineering managers at companies using Snowflake?"

Get detailed profiles

Get the information you need for outreach — email addresses, phone numbers, company financials, technology stack, org structure, and leadership teams.

"Get me contact details for the CTO at Stripe."
"What's Datadog's revenue, employee count, and tech stack?"
"Pull the leadership team at Figma with their LinkedIn profiles."

Tools at a Glance

Your AI assistant uses these tools behind the scenes. You don't need to call them directly — just ask your question and the AI picks the right tool.

Finding

Tool	What it does
Search Companies	Find companies matching your criteria (industry, size, location, growth, tech stack). Returns a list of matching companies.
Search Contacts	Find people matching your criteria (title, seniority, department, company). Returns a list of matching contacts.
Find Similar Companies	Find companies similar to one you specify. Great for territory expansion or finding more accounts like your best customers.
Find Similar Contacts	Find people similar to a contact you specify. Use within the same company to multi-thread or find a backup champion. Use across companies to replicate your best personas — find champions at new accounts that match your top performers elsewhere.
Find Recommended Contacts	Get AI-ranked suggestions for who to contact at a specific company based on your sales motion (prospecting, deal acceleration, or renewals).

Profiling

Tool	What it does
Enrich Companies	Get complete company profiles — revenue, headcount, funding, tech stack, leadership, subsidiaries, and more.
Enrich Contacts	Get complete contact profiles — email, phone, employment history, education, social profiles, and accuracy scores.

Researching

Tool	What it does
Account Research	Get strategic intelligence on an account — company overview, financials, competitors, your relationship status, deal health, buying committee, and recent engagement activity.

Getting Started

Prerequisites

ZoomInfo access (any SalesOS or Copilot subscription will work)
MCP Client ( E.g: Claude or ChatGPT )

Setup

Open your AI assistant's Settings → Connectors (or Integrations)
Add a new MCP server connection
Enter the ZoomInfo MCP server URL: https://mcp.zoominfo.com/mcp
Save and select Connect to ZoomInfo
Log in with your ZoomInfo credentials and approve permissions

You're ready. Start asking questions.

Example Questions

Sales

"Find decision-makers at enterprise software companies in Chicago."
"Who should I be talking to at Salesforce?"
"What do we know about our deal with Adobe? Who's involved and where do we stand?"
"Prep me for my meeting with the CFO at HubSpot tomorrow."

Marketing

"Show me high-growth B2B companies in the Southeast with 50-200 employees."
"Find companies using Marketo that might be ready to switch."
"Which accounts in our pipeline are in the financial services industry?"

Recruiting

"Find senior data engineers at Fortune 500 companies in Austin."
"Who are the engineering leaders at companies that recently raised Series C?"
"Show me product managers at Airbnb, Uber, and DoorDash."

Business Development

"Give me a competitive overview of Gong — revenue, growth, and key executives."
"Find companies similar to our best customers."
"What companies in the healthcare space are expanding their sales teams?"

Tips for Best Results

Be specific. Include details like job title, seniority, location, company size, and industry. "VP of Sales at SaaS companies in Boston with 200-500 employees" returns better results than "sales people."

Add context about your goal. When researching accounts, tell the AI what you're preparing for. "I have a demo with their CTO tomorrow" gets you more relevant context than "tell me about Acme Corp."

Start broad, then narrow. Not sure exactly what you need? Start with a general question, review the results, then ask follow-ups to drill into specifics.

Ask follow-up questions. The AI remembers your conversation. After finding contacts, ask "get me their email addresses" or "which of these have the highest accuracy scores?"

Understanding Credits

Action	Cost
Pulling company and contact details (email, phone, full company data etc.)	Data credits
Strategic account and contact research	AI credits

What counts as a data credit? You're charged one data credit each time you pull a new company or contact record. This credit covers any updates to that record for 12 months — so if you pull the same record again within that window, it's free.

What counts as an AI credit? We charge AI credits for "work done" by our AI agents. These include our Account & Contact Research agents, as well as Conversation Intelligence (coming soon). The credits charged vary depending on the depth and complexity of the task at hand.

Check your usage in your ZoomInfo account settings.

Data & Privacy

Encryption: All data transmitted via HTTPS
Authentication: OAuth2 with industry-standard security
Permissions: Access respects your ZoomInfo role-based permissions
No storage: AI assistants do not permanently store ZoomInfo data
Auditing: All usage logged in ZoomInfo's framework

Troubleshooting

Can't connect?

Verify your ZoomInfo credentials
Check that your subscription includes API access
Ensure the MCP server URL is correct: https://mcp.zoominfo.com/mcp

No results returned?

Try broader search criteria
Verify your subscription covers the data type you're requesting
Check your API usage limits in ZoomInfo settings

Authentication errors?

Disconnect and reconnect the ZoomInfo connector
Clear your browser cache and cookies
Confirm your ZoomInfo account is active

Limited data showing?

Some data requires higher subscription tiers
Contact your ZoomInfo admin to verify your access level

Supported AI Assistants

ZoomInfo MCP works with any AI assistant that supports Model Context Protocol:

Claude (Anthropic)
ChatGPT (OpenAI)
Coming soon: Additional MCP-compatible tools

Questions? Contact your ZoomInfo account team or visit https://www.zoominfo.com/about/contact.