Returns the list of Customer Competitors configured for the authenticated customer.
A Customer Competitor represents a company that competes with the customer's products or services in the market. Competitor records capture structured competitive intelligence that helps sales and marketing teams understand the competitive landscape and position their products effectively. Competitor profiles may include information such as competing products, win/loss analysis, displacement history, and reasons why deals are won or lost against a particular competitor. A competitor may optionally be linked to a ZoomInfo company record to enable additional enrichment and firmographic insights.
If you do not know the ID of the record you need, call List Customer Competitors to browse the full set.
Common use cases
- Retrieve all competitors configured for competitive analysis
- Discover competitor IDs for use in other API operations
- Load competitor data for downstream integrations or automation